24 questions patients ask us about Pricing & Payment, answered by the clinical team at Balanced Aesthetics + Wellness in Brookhaven, Atlanta. Ready to talk about treatment? See Dermal Fillers →
What cost-per-unit can I expect for Botox?
Botox, Dysport, and Xeomin are typically priced per unit at Balanced. The total cost depends on how many units are needed for your treatment areas. Common ranges: forehead (10–30 units), frown lines (15–25 units), crow's feet (12–24 units per side), and masseter/jaw (25–50 units per side). Your injector determines the appropriate dose during consultation based on muscle strength and your desired outcome. Per-unit pricing is transparent — you know the cost before treatment begins. The Aesthetics Membership provides discounts on injectable services, reducing per-unit cost for regular patients.
Does insurance cover treatments at Balanced?
Most treatments at Balanced are not covered by insurance. Aesthetic treatments (injectables, laser, facials, microneedling) are considered elective and are not covered by any insurance plan. Hormone therapy, peptide therapy, and weight loss medications are typically not covered by standard insurance plans when prescribed through a direct-access medical practice.
Why Balanced operates outside insurance: insurance-based medicine imposes visit length limits, treatment restrictions, and formulary constraints that don't serve patients seeking optimization and personalized care. Operating independently allows longer consultations, comprehensive lab panels, access to compounded medications and peptides, and treatment decisions based on clinical judgment rather than insurance authorization.
Financial options at Balanced include membership programs (reduce per-treatment costs significantly), treatment packages (bundled pricing for series-based treatments), financing options (payment plans for larger investments like CO2 laser or comprehensive protocols), and HSA/FSA accounts (many treatments qualify for health spending account reimbursement).
Lab work can often be submitted to insurance for reimbursement through your own plan. Balanced provides the lab orders; you can have them drawn at an in-network lab facility for insurance coverage.
What financing options are available?
Balanced offers several financing options to make treatment accessible without requiring full upfront payment.
Memberships: the most cost-effective ongoing option. Monthly payments lock in reduced pricing and included perks. Different tiers for different treatment focuses (aesthetics, TRT, regenerative wellness).
Treatment packages: bundled series pricing for treatments that require multiple sessions (microneedling series, Laser Genesis series, chemical peel series). Package pricing is typically 10–20% less than paying per session.
Third-party financing: options like CareCredit or similar medical financing provide 0% interest promotional periods (typically 6–12 months) for qualified applicants. This makes larger investments (CO2 laser resurfacing, comprehensive filler, multi-treatment protocols) manageable with monthly payments.
HSA and FSA: many treatments at Balanced qualify for Health Savings Account and Flexible Spending Account reimbursement. Medical wellness services (hormone therapy, peptide therapy, weight loss) typically qualify. Some aesthetic treatments may qualify with a letter of medical necessity.
The front desk team can walk you through all available options and help you identify the most cost-effective approach for your specific treatment plan.
Why does Balanced price filler by area instead of by syringe?
Pricing by area rather than by syringe aligns the financial incentive with the clinical outcome. When filler is priced per syringe, there's an inherent conflict: using more product means charging more, which can incentivize overuse. Conversely, patients may resist using adequate product because each additional syringe adds cost — leading to under-treatment and unsatisfying results.
Per-area pricing removes this tension. Your provider uses the amount of product needed to achieve the optimal result for that area — whether that's half a syringe or two syringes. The price is the same because you're paying for the outcome, not the commodity.
This model also makes full facial balancing more accessible. When every syringe is a separate charge, patients tend to treat one area at a time, which produces fragmented results. Per-area pricing encourages comprehensive treatment that addresses facial proportion and harmony.
At Balanced, Justin uses whatever product and quantity each area needs without the patient having to make syringe-by-syringe financial decisions during treatment. The focus stays on achieving the best possible aesthetic result.
How do memberships work at Balanced?
Balanced memberships are monthly subscription plans that reduce per-treatment costs and include additional perks. Each membership tier is designed around a specific treatment focus.
How they work: monthly recurring payment, locked-in pricing below standard rates, included treatments and perks based on tier, and the ability to pause or cancel based on membership terms.
Membership benefits beyond pricing: priority scheduling, member-exclusive pricing on add-on services, complimentary perks (B12 injections, laser hair removal sessions, product discounts), and a structured treatment routine that produces better consistency and results.
For patients who visit monthly or more frequently, memberships typically save 20–40% compared to paying per session. The savings compound because included perks (like laser hair removal or B12) would have separate costs outside the membership.
The best way to determine which membership fits: discuss your goals and anticipated treatment frequency with your provider during consultation. They can calculate whether a membership saves money for your specific situation and recommend the appropriate tier.
Is there a consultation fee?
Consultation fees vary by service type at Balanced. The fee covers your provider's time for a thorough evaluation, personalized treatment planning, and expert recommendations — it's a clinical consultation, not a sales presentation.
For many services, the consultation fee is credited toward your first treatment if you proceed. This means the consultation is effectively free for patients who move forward with treatment.
The consultation is valuable even if you don't proceed immediately. You'll leave with a clear understanding of your options, a treatment roadmap, realistic expectations, and the information needed to make an informed decision on your own timeline.
At Balanced, you'll never be pressured during a consultation. The goal is education and planning — providing you with the knowledge to decide what's right for you, whether that's today, next month, or not at all.
For current consultation pricing and what's included, contact the office directly or check the website. Rates may vary for initial consultations vs. follow-up appointments.
What is the cost of hormone therapy at Balanced?
Hormone therapy costs at Balanced depend on the protocol type and delivery method. For men's TRT, the TRT Membership ($175/month) includes everything: testosterone, Cialis, estrogen blocker, quarterly lab monitoring, supplies, and ongoing provider management. This all-inclusive model eliminates surprise costs — the monthly fee covers the complete TRT program.
For women's HRT, pricing varies based on the hormones prescribed (estrogen, progesterone, testosterone), delivery methods (patch, cream, pellet, oral), and whether compounded formulations are needed. Typical monthly costs for women's HRT fall within a comparable range, though the specific protocol determines the exact cost.
Lab work may be an additional cost for the initial comprehensive panel, depending on your insurance. Balanced provides lab orders that can be drawn at in-network facilities for potential insurance reimbursement.
The value comparison that matters: hormone therapy at a comprehensive practice like Balanced includes the clinical expertise, ongoing monitoring, protocol adjustments, and accessibility to your provider that fragmented care (separate doctors for labs, prescriptions, and monitoring) doesn't provide — often at comparable or lower total cost.
Does Balanced offer payment plans or financing?
Yes. Balanced offers several pathways to make treatment accessible.
For aesthetic treatments: financing through third-party providers allows spreading the cost of larger treatment plans over monthly payments. Terms and rates vary — your coordinator provides options during consultation.
Memberships function as built-in payment structuring: monthly dues spread costs evenly while reducing per-treatment pricing. The TRT Membership ($175/month) bundles testosterone, ancillaries, labs, and supplies into a predictable monthly cost.
For wellness programs: hormone optimization and peptide therapy are structured as monthly programs with predictable costs. Labs are ordered strategically to keep total program costs reasonable.
Balanced doesn't believe in surprise bills or hidden costs. Treatment pricing is discussed transparently during consultation before any work begins. If a recommended plan exceeds your current budget, your provider helps prioritize — starting with the highest-impact interventions and adding additional treatments as budget allows.
Why are medical aesthetics treatments not covered by insurance?
Most aesthetic treatments are classified as 'cosmetic' rather than 'medically necessary' by insurance companies — meaning they improve appearance rather than treat a diagnosed disease. Insurance policies cover medical necessity, not optimization or prevention.
This applies to injectables, laser treatments for skin quality, facials, microneedling, and most skin rejuvenation procedures. Even when treatments have functional benefits, insurance coverage is inconsistent.
Some wellness services may have insurance pathways: lab testing (with appropriate diagnostic codes), certain hormone evaluations, and some diagnostic workups. Coverage varies significantly by plan.
Balanced operates primarily as self-pay because this model eliminates insurance-driven limitations on prescribing, provider time, and treatment availability. Insurance-based practices are constrained by reimbursement; self-pay practices are constrained only by what's medically appropriate and aligned with your goals.
Related Questions
→ Does Balanced offer payment plans or financing?What is the TRT membership and what's included?
Balanced's TRT Membership is an all-inclusive monthly program that bundles everything a man needs for testosterone optimization into a single predictable cost of $175/month.
Included: testosterone (injectable, dosed based on your labs and clinical response), estrogen blocker (anastrozole — prevents testosterone from converting to excess estrogen), Cialis (for cardiovascular and sexual health support — included regardless of whether you have ED symptoms), quarterly comprehensive lab work (testosterone, free testosterone, estradiol, CBC, metabolic panel, PSA, lipids), all supplies (syringes, needles, alcohol swabs, sharps container), and ongoing provider access for dosing adjustments and clinical questions.
The value proposition: purchasing each component separately would cost significantly more. Labs alone (4 comprehensive panels per year) can cost $800–$1,200 out of pocket. Testosterone, ancillaries, and Cialis add additional monthly costs. The membership consolidates everything into a transparent, predictable monthly investment.
No hidden fees, no surprise lab bills, no 'recommended add-ons' that inflate the cost. The membership covers the complete TRT protocol. If your labs indicate a dosing change, the adjusted medication is included — no additional charge.
What is the cost structure for filler at Balanced?
Balanced prices filler by treatment area — not by syringe. This is a fundamental philosophical choice that aligns incentives with your outcome.
Why this matters: in a per-syringe pricing model, there's an inherent tension — using fewer syringes saves you money but may compromise your result. Using more syringes improves the result but increases your cost. The injector is placed in the awkward position of recommending product that costs you more.
In Balanced's per-area model, the price is set based on the treatment goal (lips, cheeks, jawline, under-eyes, etc.), and however much product is needed to achieve that goal is included. This frees Justin to focus entirely on your result — using the exact amount needed for the best outcome without financial pressure in either direction.
Specific pricing is discussed during your consultation because the appropriate investment depends on the area, complexity, and your goals. Some areas (lips) are straightforward. Others (full facial balancing across multiple zones) involve more comprehensive treatment plans.
Consultations are always the time to discuss investment openly. There's no pressure to proceed, and treatment can be phased across multiple visits if that fits your budget better.
Related Questions
→ What is full facial balancing?Do you run promotions or seasonal specials?
Balanced occasionally runs promotions tied to product launches, seasonal events, or membership benefits — but the practice doesn't rely on deep discounting or flash sales. The pricing model is designed to be transparent and fair year-round, so you're never penalized for booking at the 'wrong' time.
The best ongoing value is through the membership program, which includes monthly treatments, product discounts, and priority scheduling. Members also get early access to any special offers when they do run.
Follow Balanced on Instagram and sign up for the email list to stay informed about any upcoming events or limited promotions.
What is the Aesthetics Membership and what does it include?
The Aesthetics Membership is Balanced's entry-level membership designed for patients who want ongoing aesthetic maintenance with cost savings and added benefits. It includes a complimentary facial each month, free B12 injections, free small-area laser hair removal (upper lip, underarms, or other small zone), 10% off full-price aesthetic services, and 5% off medical-grade skincare.
The membership is ideal for patients who want consistent skin maintenance through monthly facials, are interested in laser hair removal for small areas, and appreciate discounts on additional aesthetic services they use periodically (Botox, filler, laser treatments).
The monthly facial alone represents meaningful value, and the laser hair removal benefit effectively provides a free ongoing treatment. Combined with service discounts, the membership pays for itself quickly for patients who visit regularly.
For patients who want more advanced monthly treatments, the Balanced Glow Membership (HydraFacial + advanced treatment) or the Transformative Skin Membership (microneedling/CO2/RF monthly) may be better fits. Your provider helps you choose the right tier during consultation.
Do you offer gift cards?
Yes. Balanced offers gift cards in any denomination — applicable toward consultations, treatments, memberships, packages, and medical-grade skincare products. Gift cards are popular for birthdays, holidays, anniversaries, and wellness gifts. They never expire and can be used for any service at the practice. Gift cards can be purchased in-clinic, by phone (470-226-2390), or through our website. They're available as physical cards or digital delivery.
Can I use multiple memberships at the same time?
Yes — memberships at Balanced can be stacked for patients who want benefits across multiple service categories. A common combination: TRT Membership (hormone optimization) + Regenerative Elite Membership (unlimited regenerative technology access) + Aesthetics or Balanced Glow Membership (regular skin treatments). Each membership provides its own benefits independently, and some include discounts that apply across services. Your provider recommends the most cost-effective membership combination based on your treatment plan during consultation.
What is the Balanced Glow Aesthetics Membership?
The Balanced Glow Membership is designed for patients who want consistent, high-quality skin maintenance with the convenience and cost savings of a membership model. It includes a monthly Deluxe HydraFacial plus one advanced treatment per month — your choice of Laser Genesis, IPL Photofacial, or Microneedling — along with additional aesthetic service discounts.
The membership structure makes it easy to maintain a regular treatment cadence (every 4 weeks aligns with the skin's natural turnover cycle) without the friction of booking and paying per-session each time. Members report that the cumulative effect of monthly professional treatments produces progressively better skin quality that over-the-counter products alone can't achieve.
The advanced treatment rotation is strategic: your esthetician recommends which advanced treatment to select each month based on your skin's current needs. One month might be IPL to clear emerging pigmentation. The next might be Laser Genesis for collagen maintenance. The following might be microneedling for texture refinement. The combination produces comprehensive improvement across all dimensions of skin quality.
What is the Transformative Skin Membership?
The Transformative Skin Membership is Balanced's most aggressive skin renewal program. Each month, you choose one treatment from: PDGF Microneedling, CO2 Laser Resurfacing, or RF Microneedling (Secret Pro). It's designed for patients committed to significant, progressive skin transformation — not just maintenance.
The monthly flexibility is the key advantage. Some months you may want RF microneedling for tightening with moderate downtime. Other months you might choose CO2 for a transformative corrective session. PDGF microneedling offers a growth-factor-enhanced option with less downtime. Your provider helps you select the right treatment for each phase of your skin journey.
This membership is ideal for patients addressing acne scarring, significant photodamage, skin laxity, deep textural concerns, or anyone who wants to accelerate their skin improvement timeline. The monthly cadence keeps collagen stimulation consistent — each session builds on the remodeling from the previous one.
Do you accept HSA or FSA payments?
Many of Balanced's medical services may be eligible for HSA (Health Savings Account) or FSA (Flexible Spending Account) payment — though eligibility depends on the specific service and your plan's rules. Services with medical necessity documentation (hormone therapy, lab work, certain wellness treatments) are more likely to qualify than purely cosmetic services (Botox, filler for aesthetic purposes). At Balanced, we provide the documentation needed for you to submit claims or verify eligibility with your HSA/FSA administrator. We recommend checking with your plan before assuming coverage — rules vary significantly between administrators.
How does Balanced handle pricing transparency?
Pricing at Balanced is discussed openly during consultation — before any treatment begins. For aesthetic treatments: you receive per-area quotes (filler) or per-unit estimates (Botox) during your consultation. For wellness programs: your provider outlines the cost of lab work, consultations, and treatment protocols. For memberships: all inclusions and monthly costs are clearly stated. We don't surprise patients with bills after treatment. If a treatment plan involves multiple components, your provider presents the full cost picture and helps you prioritize if budget is a factor. We'd rather build a sustainable plan you can maintain than over-prescribe and lose your trust. Specific prices are discussed in person rather than listed on the website because costs vary by individual treatment plans — but there are no hidden fees.
Are packages or bundles available?
Yes. Balanced offers several bundled programs that combine related services at preferred pricing. Named packages include Slim & Strong, Recharge & Restore, and Peak Vitality — each with defined service bundles targeting specific wellness goals. Treatment series packages (multiple sessions of the same treatment) are available for lasers, microneedling, chemical peels, and other treatments where a series produces the best results. Memberships (TRT, Aesthetics, Balanced Glow, Transformative Skin, Regenerative Elite) bundle monthly services with ongoing discounts. Your provider recommends the most cost-effective combination during consultation based on your treatment plan. Packages and memberships are designed to make consistent treatment financially accessible — because the best results come from sustained commitment, not sporadic visits.
What is the cost of a consultation?
Consultation fees at Balanced vary by type. The investment in a thorough initial consultation ensures your provider has adequate time for a comprehensive assessment, detailed discussion, and personalized treatment planning — not a rushed 10-minute overview. For aesthetic consultations: your provider assesses your face/skin, discusses options, and provides pricing. Some consultation fees may be applied toward treatment if you proceed. For wellness, hormone, and peptide consultations: the initial visit includes a comprehensive health intake, assessment, and lab ordering. The consultation investment reflects the clinical depth of the evaluation. Contact us at 470-226-2390 for current consultation pricing — it varies by consultation type and what's included.
What payment methods does Balanced accept?
Balanced accepts major credit cards (Visa, MasterCard, American Express, Discover), debit cards, and HSA/FSA cards for eligible services. Cash is also accepted. Third-party financing options may be available for larger treatment plans — ask during your consultation. For memberships, payment is set up on a recurring monthly billing cycle. For packages, payment terms are discussed at the time of purchase. For individual treatments, payment is collected at the time of service.
Is there a way to save on treatments?
Several strategies reduce treatment costs at Balanced. Memberships are the most consistent savings — monthly services at preferred pricing plus discounts on additional treatments. Packages offer series pricing that reduces per-session cost (typically 15–20% savings vs. individual sessions). The TRT Membership bundles everything for less than individual components. Referral programs may offer credits for bringing in new patients. Seasonal promotions may be available — follow Balanced on social media or ask about current offers. The most cost-effective strategy is choosing the right membership for your treatment frequency and letting the compounding discounts work over time.
Does Balanced accept insurance?
Balanced operates primarily on a direct-pay model. Most of our services — aesthetic treatments, peptide therapy, wellness programs, regenerative technologies, and optimization-focused hormone therapy — fall outside standard insurance coverage because they are elective, wellness-oriented, or involve compounded medications.
The direct-pay model has advantages for patients: no prior authorization delays, no formulary restrictions, no insurance company overriding your provider's clinical recommendations, and transparent pricing discussed before treatment. Your provider prescribes based on your labs and clinical picture — not what an insurer approves.
Some exceptions may exist for specific services (certain lab work, specific FDA-approved indications for medications), but we recommend assuming out-of-pocket for planning purposes.
We understand cost is a real consideration. That's why we offer memberships, packages, and flexible pricing across treatment tiers. Your provider works with you to prioritize interventions that produce the most impact within your budget.